An integral part of Biotherm’s ongoing environmental mission is to develop a sustainable circular economy. We pledge to reduce our plastic-packaging footprint progressively over the years by prioritizing recycled plastic or glass and pledge to be a pioneer in new recycling technologies to preserve natural resources and reduce fossil plastic consumption:
- In 2020, all PET packaging will be made from 100% recycled PET.
- By 2023, the brand will ensure that all products are made of a minimum of 50% recycled plastic and will start to use bio-recycled plastic when available.*
- In 2025, Biotherm will be 80% fossil-free in its overall plastic consumption and to foster a circular economy for plastics, the brand commits to ensuring that 100% of its plastic packaging will be reusable, recyclable or refillable by 2025.
*Bio-recycled plastic is not the same as biodegradable plastic.